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The Blog
When Your Launch Plan Feels Like Expired Mayo (It’s Time to Rethink It)
Launch Copy, Marketing Strategy Laura Kendrick 5/8/25 Launch Copy, Marketing Strategy Laura Kendrick 5/8/25

When Your Launch Plan Feels Like Expired Mayo (It’s Time to Rethink It)

Your business has grown.
Your audience has shifted.
You’re juggling more clients, more complexity, maybe even a team.
(And if you’re solo again after trying to build a team… I see you, too.)

But you’re still using the same plug-and-play launch timeline from three years ago.

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Why Copywriting Alone Doesn’t Work Anymore (And What to Do Instead)
Launch Copy, Sales Copy, Website Copy, Sales Page Laura Kendrick 4/24/25 Launch Copy, Sales Copy, Website Copy, Sales Page Laura Kendrick 4/24/25

Why Copywriting Alone Doesn’t Work Anymore (And What to Do Instead)

And here’s the truth no one wants to say out loud:
Copywriting, on its own, isn’t enough anymore.

Let’s talk about why and what to do instead.

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