Your Website Isn’t a Pretty Placeholder.
It’s Your 24/7 Sales Machine.
5 days. 17 experts.
The Holistic Marketing Summit [Website Edition] is where experienced online business founders finally stop “making do” with websites that just sit there—and learn how to make them convert.
🗓 October 14–18 | Free podcast-style summit + live roundtables.
Join for free now. Upgrade anytime for lifetime access + bonuses for just $47.
Kylie Kelly
“OMG. You hosted one of the best summits of 2025 (big call considering I'm also a host myself haha)”
If your website isn’t converting, it’s not neutral—it’s leaking sales.
This isn’t about rebranding your entire business or dropping $$$ on a designer redo. It’s about turning the site you already have into a strategic marketing hub that actually sells.
Here’s a taste of what we’ll dig into:
How to make your website sound like you (without sacrificing strategy)
Where your site fits in the buyer’s journey—and why that changes everything
The dead-simple design tweaks that build instant trust (and sales)
The pages that pull their weight (spoiler: it’s not your “About” page)
What your copy really needs to do—and what it really doesn’t
How to connect the dots with SEO, email, and funnels so your site becomes a sales engine
Summit Attendee
“Yes, Laura, the whole vibe!!! I love being held in a circle where truth was told and the strategies were provided to see the gold nuggets lying in the rubble.”
Launch Copywriter, Website Strategist, and Holistic Messaging Nerd
I help coaches, course creators, and service providers stop sounding like everyone else and start converting with copy that actually feels like them.
Since 2020, I’ve been the go-to for turning scattered messaging into clear, compelling customer journeys.
My approach?
Part strategy, part psychology, part “I see the big picture when you’re too deep in it to notice.” And of course, part word slinger.
This summit was born from watching too many brilliant entrepreneurs burn out trying to follow launch formulas that ignore the human behind the business.
If you’re done playing the game and ready to launch smarter, deeper, and with more damn integrity—I made this for you.
Hey, friend. If we haven’t met yet, I’m Laura 👋
Meet the Experts
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Guide, Don’t Gush
Susan Reoch
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Offers That Actually Sell (Without Shrinking Your Prices)
Stacey Brass-Russell
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Visibility That Converts
Nicole Pearl
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The Pre-Strategy Strategy
Mindi Huebner
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SEO That Converts (Not Just… Exists)
Laura Jawad
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The Unholy Trinity of Boring (Begone)
Dr. Michelle Mazur
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Access Is a Growth Strategy
Erin Perkins
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Brand Voice ≠ Personality (But They’re BFFs)
Justin Blackman
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Break the Rules, Keep the Conversions
Emily Schickli
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The Split-Second Funnel
Emily Paulsen
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Choose-Your-Own-Adventure Websites
Taylor Aller
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After the Freebie: What Happens Next
Allison Hardy
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Surprise & Delight as a Strategy
Nadine Nethery
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Business × Wellness = Staying Power
Dr. Christiane Schroeter
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Qualify, Don’t Just Collect
Melissa McKenzie
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Netflix-Style Personalization for Funnels
Danielle Klemm
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Email Energetics 101
Breana Owens
Summit Attendee
“I would say it was more the “whole vibe” part of the summit, I really enjoyed the conversations and lightheartedness. The interviews made me take a step back and really analyze my own strategies (or encouraged me to create a strategy).
Alison Patterson, Chief Philanthropic Strategist
“I have several sessions that I still keep thinking I need to go back and listen to.”
This Summit Is For You If…
✔ You have a website… but it feels more like a digital business card than a sales tool
✔ Your messaging is “fine” but not converting the way it should
✔ You’re tired of piecing things together without a clear strategy
✔ You want your website to align with your entire marketing machine (instead of lagging behind it)
How It Works
When: October 14–18
Where: In your earbuds, podcast-style—listen on the go
What: Daily drops of unboring, strategic sessions with 17 experts
👉 Want to binge whenever you want, get bonus resources, and join live roundtables with speakers?
Upgrade to the All-Access Pass for just $47
Don’t Just Look Good. Convert.
Your website should be the hardest-working member of your team—one that attracts, converts, and sells while you sleep.
Upgrade anytime for lifetime access + bonus roundtables for just $47.