The Summit That Tells the Whole Damn Truth About Launching
21 experts. 7 days. Real conversations about what launching actually takes—from selling to space-holding, email to AI.
Let’s Talk About What Launch Advice Usually Leaves Out
It’s not just launch tactics.
It’s the conversations behind the scenes that no one’s having, but everyone needs.
Live May 27–June 2 | Free for 7 days | $47 All Access Pass for lifetime access + speaker bonuses
You’re not here for beginner tips or surface-level hacks.
You’re here because your launches are successful, but costly.
In time. In energy. In sanity.
And you know there’s a better way.
This summit brings you conversations that aren’t happening anywhere else: the stuff behind the scenes that’s actually driving results.
Things like:
What it means to regulate your nervous system while selling
Why ethical, human-first copy is converting better than any bro-tactic ever could
Where AI fits into launches (and where it absolutely doesn’t)
How to build a strategy that supports both your business and your body
You’ve got the experience. Now let’s make your launches feel as smart and sustainable as the rest of your business.
You’ll walk away with insights like:
The connection between emotional capacity and conversion power
How to design a launch timeline that supports your goals and your wellbeing
The fix for emails that sound good but don’t perform
How to use AI as a support tool, not a replacement for your voice
A way to sell that doesn’t make you want to ghost your audience after
Why launch recovery is as important as prep—and how to build it in
Featured Holistic Launch Speakers
This isn’t a panel of self-proclaimed experts.
These are people who’ve been in the game, done the work, and learned what actually matters.
You’ll hear from:
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Ally Anderson
DATA-BACKED MARKETING STRATEGIST
The Pirates, the Prom, and the Numbers That Actually Matter
What if the problem with your launch isn’t the offer, but the assumptions behind it? -
Aveline Elfar
FRACTIONAL COO
Let’s Talk About Launch Stress (And Why It’s Totally Optional)
A real convo on how better systems = more calm, more cash, and launches that don’t leave you leveled. -
Becky Beach
DIGITAL BUSINESS SCALING COACH
From Printables to Passive Profit
Building evergreen funnels with AI (without burning out) -
Beth Nydick, Visibility Is Cute. Conversions Are Cuter.
VISIBILITY STRATEGIST & MEDIA COACH
Visibility Is Cute. Conversions Are Cuter.
Rethinking your guesting game to drive launch results that actually show up in Stripe. -
Brenna McGowan
PRE-LAUNCH STRATEGIST & COPYWRITER
The Pre-Launch Is Not a Waitlist
How to shift buyer beliefs, build trust, and make your launch feel 10x easier—before you even open the cart. -
Caryn Gillen
BUSINESS COACH & VALUES WHISPERER
Launch Without Selling Your Soul
How to root your launch in your values, your energy, and your actual life (not someone else’s template). -
Cheryl Rerick
EMAIL STRATEGIST & CREATOR OF AUTOMATE & CHILL
What to Say When They Don’t Buy (Yet)
How to nurture long after launch day and build an email strategy that sells quietly (and consistently). -
Jacqui Acree
NERVOUS SYSTEM COACH & EFT PRACTITIONER
The Thing That Comes Before the Copy, the Calls, and the Clicks
Before you hit “send,” there’s one thing your body needs. -
Jaime Bell
FOUNDER OF CONTRACTS MARKET & LEGAL EDUCATOR FOR ONLINE ENTREPRENEURS
The Legal Side of Launching
What to say, show, and set up to keep your launch legal (and stress-free). -
Janelle Harlan
FUNNEL BUILDER & ACTIVECAMPAIGN STRATEGIST
Funnels Aren’t a Straight Line—They’re an Ecosystem
Launch smarter with segmentation, personalization, and a tech stack that actually works for you. -
Jen Liddy
BRAND VOICE & MESSAGING STRATEGIST
What If Your Voice Is the Strategy?
(Not an accessory. The anchor.) -
Julie Cabezas
SALES COACH & CO-FOUNDER OF SELFMADE SALES
When Launches Need a Human Touch
How consent-based sales calls can boost your results without burning trust -
Kwadwo Sampany-Kessie
META ADS STRATEGIST
The Four-Phase Ad Strategy That Saves More Than Your Click-Through Rate
When your launch is working, but your lead costs aren’t—it’s time for a smarter plan. -
Kylie Kelly
VISIBILITY COACH & AUDIENCE GROWTH MENTOR
No More Launching to Crickets
How to grow a visibility strategy that feels good, works on your terms, and brings the right people to the party. -
Leanne Sia
BIG DEAL IDENTITY COACH
Let Your Launch Be a Power Move
How Big Deal Energy beats strategy (every damn time) -
Renezen Benedicto
LAUNCH COPYWRITER & DEBRIEF STRATEGIST
The Launch Debrief Isn’t Homework—It’s a Goldmine
Your post-launch numbers aren’t just receipts. They’re the blueprint for what’s next. -
Sandra Booker
FRACTIONAL COO & LAUNCH STRATEGIST
Behind the Curtain: What High-Earning Launches Actually Look Like
The habits, decisions, and messy middle moments you don’t see, but need to know about. -
Sheri Moise
INTUITIVE BUSINESS ASTROLOGER & MARKETING MENTOR
What If the Timing Was the Problem All Along?
(Not your offer. Not your copy. Not your audience.) -
Susan Reoch
UX COPYWRITER & DIGITAL EDUCATOR
The Loyalty Loop
Rethinking post-launch success through trust, retention, and real client care. -
Tayler Cusack-Holman
ENJI FOUNDER & MARKETING CONSULTANT
What to Do After the Launch (That Still Brings in Sales)
How to turn your hard work into a lead magnet, a system, and a sustainable growth strategy.
Hey, friend. If we haven’t met yet, I’m Laura 👋
Launch Copywriter, Website Strategist, and Holistic Messaging Nerd
I help high-earning coaches, course creators, and service providers stop sounding like everyone else and start converting with copy that actually feels like them.
Since 2020, I’ve been the go-to for turning scattered messaging into clear, compelling customer journeys.
My approach?
Part strategy, part psychology, part “I see the big picture when you’re too deep in it to notice.” And of course, part word slinger.
This summit was born from watching too many brilliant entrepreneurs burn out trying to follow launch formulas that ignore the human behind the business.
If you’re done playing the game and ready to launch smarter, deeper, and with more damn integrity—I made this for you.
This is for you if…
You’re running a real online business—one with momentum, offers people want, and launches that should be working.
But behind the curtain? You’re still duct-taping the strategy. Still stretched. Still asking yourself, “Is it supposed to feel this clunky?”
This summit is for you if:
Your launch copy, content, and energy aren’t quite clicking (and you can feel it)
You’ve grown, but your launch process hasn’t caught up
You’re craving depth, alignment, and nuance over another swipe file or sales hack
You want launches that feel less like a sprint to burnout and more like a smart, integrity-filled extension of your work
You can attend the summit completely free from May 27–June 2.
All the content drops on May 27th and is available until June 2nd.
Want to watch again and again—and get more out of it?
The $47 All Access Pass includes:
Lifetime access to all 20 sessions
Additional bonus resources, templates, and trainings from our speakers
A curated watchlist so you can jump to the sessions you need, when you need them
Ready for launches that feel good and actually convert?
Join us for conversations that go deeper—so your next launch can go further.
→ Save Your Free Seat Now
Live May 27–June 2 | Free access for 7 days | $47 All Access Pass for lifetime replays + bonuses